Current - Decentralized Streaming Ecosystem: Business Analysis

SWOT Analysis

In this part of the Current.us project series, I will be performing a SWOT analysis on the project in order to judge and properly gauge my level of expectations regarding its success based on its internal (Strength, Weakness) and external (Opportunities, Threats) factors.
Photo Credit: rawpixel.com on Pexels

Strengths:

The strength of Current lies in its ecosystem, the ecosystem is so designed that it appeals greatly to every party involved, the content networks, creators, consumers and the curators have absolutely nothing to lose and everything to gain by adopting this platform.
Current has a really strong and experienced team with an already very large community with interest from people all over the world.

Weaknesses: 

The major flaw I recognize from the current lies in a major feature YouTube has but is absent on the platform which is the feedback, comment and interaction section. Some users are used to reading reviews from other users, adding their point of views on contents they have watched, and feeling like part of a community in the process. This feature is absent in the current app and it will be interesting to see if it will be part of the upgrades in the future.

Opportunities:

By already integrating YouTube, Spotify amongst a total of eight different content networks to a single platform, this represents an already existing market of millions of people generating billions of dollars yearly. 
Unlike some recent Blockchain projects like Viewly which wants to go in a direct head to head battle with giants like YouTube, Current is using those giants as a stepping stone directly into a billion dollars market. The fact that there is a level playing field for rewards amongst the actors in the ecosystem means it is going to be even more appealing to the regular consumers whom are the backbone of this market.

Threats:

The successful integration with existing content networks is down to the networks realizing a possible increase in their earning potentials and not particularly due to an affinity towards this specific project, meaning; there is a possibility the same support will be shown towards potential contributors or even some of this networks may decide to launch their own blockchain project like the case with telegram and this will represent an even bigger competitor.

Disclaimer:

This write up is not meant to be and should not be substituted for an investment advice, i recommend that you always do your own research and make your investment decisions accordingly.
Join over 90,000 members on the Current telegram group https://t.me/joinchat/F-KV7A8VpJrZw-QBRjumRg to get involved in ongoing conversations and also visit the official website https://tokensale.current.us/ and ANN thread https://bitcointalk.org/index.php?topic=2829644.0 for more information about the project.
 Connect with me My on Bitcointalk here >> https://bitcointalk.org/index.php?action=profile;u=1556229 

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